March 29, 2022

Now on its fourth year, First Metro Asset, Inc. (FAMI), the fund management subsidiary of First Metro Investment Corporation, joined the worldwide celebration of Women’s Month by hosting Smart Women Invest, a financial and investment literacy online event specifically catered to help Filipinas transform from savers to investors.

Held last March 19 with the title Meet the SheEO: Celebrating Women Leaders in the Workplace, the event was hosted by FAMI president Karen Liza Roa. This year, FAMI gathered women who excelled in the field of pharmaceutics, household and consumer product, and health and beauty – Vanee Gosiengfiao, general manager of Sanofi Consumer Healthcare Philippines; Marites Tejero Dagdag, president and general manager of Clorox Company Southeast Asia Region; and May Abarquez, president of BellaFaccia Inc. and former general manager of The Generics Pharmacy.

The insightful discussion kicked-off with the SheEOs sharing their life hacks and strategies in organizing their day-to-day activities. They also highlighted the trend of having women leadership and its importance in every organization. But as they go deep into the topics of women in general, it became a morning of empowerment and inspiration for those who want to break barriers and do important financial decisions that could change the course of their life and achieve their goals with a positive mindset.

The three women also gave their advice to women who are just learning to become financially independent and become CEOs in their own field someday.

“Every year, we look forward to the month of March where we celebrate womanhood – the leadership, the compassion and the multi-tasking women do as mothers, daughters, sisters to bind together families, organizations in ensuring its wholeness and success,” says Roa.

As a proud member of the Metrobank Group, FAMI continues to promote savings mobilization and advocates investment literacy. The women-centric learning experience aims to encourage women to become more financially-savvy and take control of their future by achieving their “firsts” in life (goals and milestones) through investing in Mutual Funds that aim to provide capital growth, preservation and appreciation. FAMI’s relentless mission is to elevate the quality of life of every Filipinos from being savers of today, to becoming investors of tomorrow.